Friday, April 1, 2011
I just finished my second mock cereal box sample. The first was a tribute to Leyendecker and George Romero, this one is a tribute to Sugar Crisp's Sugar Bear. The goal here was to make the cuddly little guy a bit more realistic than we've seen him in the past while keeping him stylishly dressed in his red turtleneck.
Funny note, while researching the images for this piece I found out that Canada is one of the few places that Sugar Crisp is still Sugar Crisp. The cereal got a PC makeover and is Golden Crisp most places. Does that mean the Sugar Bear is the Golden Bear now? Just wondering.